J.D. Power Quality Survey Finds European, American Cars Are Better Than Asian
If you are looking into auto loans for new cars, there is a new survey you need to know about. The recently completed J.D. Power and Associates’ annual APEAL survey has uncovered some surprising facts about the ways we feel about our cars and trucks. It turns out that though we buy more Asian than American or European cars and trucks, we are more pleased with the latter two.
Why American Automakers Fared So Well
According to the survey of more than 74,000 buyers and lessees of 2012 cars and trucks, people who had bought European and American models were most pleased with their purchases 90 days after they bought them. In fact, Chevrolet is the only carmaker to have three models – the subcompact Sonic, compact Volt and Avalanche pickup – to finish in first place in the survey. Also doing well were Ford and Dodge who had two first place finishers apiece.
Talking about the strength of the American lineup, David Sargent, vice president of global automotive at J.D. Power, said, “I would say all of the domestic automakers performed pretty well. Chrysler had the best year of the three, largely because their lineup had the most changes and new cars tend to do well on this survey.”
The industry average in the survey was 788 out of 1,000. A slew of Asian automakers including Kia, Hyundai, Honda, Mazda, Nissan and Suzuki, sit below this mark.
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